04. May 2008

Badly Chosen Car Names

So, you’ve got yourself a fancy agency to create the ultimate advertising campaign in that country you’re so desperate to sell your new cars in? A shame they forgot to tell you you don’t stand a chance in advance, since the car name you chose means “cunt”

to the locals. A top ten of badly chosen car names.

1. Mazda Laputa

Mazda Laputa

The person that came up with this name took it from the famous “Gulliver’s Travels” story by Jonathan Swift. To Spanish buyers it didn’t sound so poetic when they went looking for a new car, since it means “the whore”

in their language.

2. Mitsubitshi Pajero

Mitshubishi Pajero

Another Spanish advertising fuck up. Literally. Pajero means “wanker”

 in Spanish.

3. Buick Lacrosse

Buick Lacrosse

This car was marketed in both America and Canada. Seems Buick forgot that parts of Canada speak French, in which Lacrosse means “masturbating teenager”. Perhaps it says more about the French that they actually have one word for this… ( Correction Read Comment Number 2 )

4. Chevrolet Nova

Chevrolet Nova

Such a large part of the world, and even Chevrolet’s homecountry, speak Spanish. Yet, Chevrolet forgot to check wat Nova means in this language: “No va” translates to “doesn’t go” (Correction Read Comment No 1 )

. Ouch.

5. Opel Ascona

Opel Ascona

Another one from Spain: Would you ever buy an Opel “Cunt”


6. Honda Fitta

Honda Fitta

As in any other part of the world, cunts are quite popular in the land of car advertising. What’s better than a normal cunt? A Swedish or Norwegian cunt! And that’s exactly what “Fitta” mean in these languages. Maybe not such a bad carname after all, me and Robert wouldn’

t mind having one.

7. Daihatsu Charade

daihatsu Charade

Here’s one I’ve always wondered at: Why call a car “charade”

? Is it because it only pretends to be a car? Or just to help their owners speak the truth when someone asks them what car they drive?

8. AMC Gremlin

AMC Gremlin

Uhmm. Ok. I guess AMC was just too busy building cars to realize Gremlin stands for “ugly little monster”

when they launched this car. Funny movie though.

9. Dodge Swinger

Dodge Swinger

Maybe not such a bad car to buy for actual swingers, they might even attract some other folks to have sex with!

10. Ford Pinto

Ford Pinto

Ok, we’ve had the cunts, let’s have some male company. Pinto means “penis” in Brazil and Portugal. Somehow it doesn’t sound to impressive to my Dutch ears either. I can remember some people who used it as a nickname for their joint…

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1. Rick Beckman From UNITED STATES (UNITED STATES) Wrote on 08. May 2008 at 7:38 am

I can’t speak for the others, but the whole Chevy Nova thing should really no longer be retold; Snopes has pretty much crushed any thought of “nova = doesn’t go.”

You’re right, though, Gremlins was quite the funny movie! 🙂

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2. Michael Lonergan From CANADA (CANADA) Wrote on 08. May 2008 at 9:02 am

Lacrosse does not mean “wanker” in French. It is a word that means Cross, or, “hooked stick”, which is where the name of the game of Lacrosse comes from. Check your facts.

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3. hem From INDIA (INDIA) Wrote on 09. May 2008 at 12:41 am

Thanks Rick for the link… and correction

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4. Tom From CANADA (CANADA) Wrote on 10. May 2008 at 8:30 pm

My experience with french is limited, but I’m pretty sure lacrosse does not mean what you said it does. In Canada, Lacrosse is a sport, which is probably what the car is named after.

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5. You suck at naming cars. A top 10 list of FAIL. : culture|garage From UNITED STATES (UNITED STATES) Wrote on 14. May 2008 at 8:14 am

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7. Car Blog not found Wrote on 24. August 2008 at 10:30 pm

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Thanks for sharing

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8. Classifieds car From PHILIPPINES (PHILIPPINES) Wrote on 01. September 2008 at 2:03 pm

I think that the Pajero wasn’t such a bad name, though, its interpretation to other language ain’t. WEll, if those name are that bad, what would you have named them then?

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9. H.I.D. Lights From PHILIPPINES (PHILIPPINES) Wrote on 18. December 2008 at 6:52 pm

They all sound bad to me.. LOL 😛

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10. lol get ur facks straight From AUSTRALIA (AUSTRALIA) Wrote on 09. June 2009 at 12:29 pm

I love how some of these have to be corrected, but none sound all that bad to me.. lol

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11. nath From AUSTRALIA (AUSTRALIA) Wrote on 20. August 2009 at 10:24 am

Hey! You got to have sense of humour as I love my “Wanker” car…!
At least it goes and it’s no “cunt” of car……!

I think is the funniest thing..
Well done…..

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12. Used Mazda Dealer From UNITED STATES (UNITED STATES) Wrote on 28. August 2009 at 11:55 pm

Wow the “Laputa” sounds like a bad word. You just have to wonder, what the heck were they thinking?! I mean it doesn’t even sound appealing. How funny would you sound, “Hey guys can we take my Laputa on the road trip?”

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13. ema From PHILIPPINES (PHILIPPINES) Wrote on 06. October 2009 at 7:17 am

I think they have a reason behind those awfully sounding names.hahaha


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14. Cool Car Tuning From UNITED STATES (UNITED STATES) Wrote on 04. November 2009 at 2:43 am

That is pretty darn funny about the Fit!

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15. espinete From SPAIN (SPAIN) Wrote on 08. January 2010 at 8:44 pm

viva el pajero !!! y el ford corrida !!!

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16. Chris not found Wrote on 15. January 2010 at 12:28 am

Great list 🙂

And that, ladies and gentlemen, is why we call it the Honda Jazz. 🙂

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17. drugged not found Wrote on 24. February 2010 at 2:29 am

Chevrolet Nova – my sweet dream!

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18. Catsunstein From UNITED KINGDOM (UNITED KINGDOM) Wrote on 02. March 2010 at 7:41 pm

You might like to add the following to your list – Toyota’s MR2 sportscar. Oddly, never a hit in France, where you might not care to admit driving a Toyota Shitty (em-er-deux)…

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19. Julian From UNITED KINGDOM (UNITED KINGDOM) Wrote on 11. March 2010 at 9:25 pm

Here’s another one for your list. You won’t see many TOYOTA
MR2’s in France. As it would be pronounced M air Deux ……. Maird, which is Shit in French!

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20. Ricardi not found Wrote on 12. June 2010 at 5:16 pm

Gets your facts straight:

Pinto means ‘chick’ in Portuguese!
(just for you – Pinto means baby chicken)

If you want the Brazilian slung for penis, it’s ‘ganso’ (which means goose)

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21. RV not found Wrote on 12. June 2010 at 5:33 pm

@Julian from UK – it’s MERDE (not maird)

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22. Used UK Cars From UNITED KINGDOM (UNITED KINGDOM) Wrote on 24. June 2010 at 10:50 pm

Thats great `M air Deux` means shit in france…named after? there world cup effort mmmmm

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23. forex From TURKEY (TURKEY) Wrote on 28. June 2010 at 6:40 pm

Thats great `M air Deux` means shit in france…named after? there world cup effort mmmmm

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24. swimming pool maintenance not found Wrote on 20. September 2010 at 1:18 pm

Some of these names were bad choices but then again that can happen with anything such as swimming pool maintenance

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25. Names of flowers From REPUBLIC OF MOLDOVA (REPUBLIC OF MOLDOVA) Wrote on 24. September 2010 at 6:27 pm

I can’t understand the designers of these cars. How could they choose such names?

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26. forex From TURKEY (TURKEY) Wrote on 20. October 2010 at 6:52 am

They all sound bad to me.. LOL 😛

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27. branda From TURKEY (TURKEY) Wrote on 16. November 2010 at 12:37 pm

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28. lboken From CANADA (CANADA) Wrote on 17. January 2011 at 8:08 am

to reply to tom about lacrosse actualy in french canadian (wish i am ) there is 3 signification yes there is the sport but also la cross (wish mean masturbating but not teenager but it is mostly used by teen ) or but could also mean screwed (meaning got kinda stolen like we would buy a defect car we then say we got screwed but in french its would be je me suis fais crosser ou ca été une grosse crosse ) so then the other who screwed us could say je lui est fait la crosse ” =i screwed him

so french canadian wouldnt buy it being scared of get a bad car who doesnt work well and being screwed by the builder.

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29. Me From IRELAND (IRELAND) Wrote on 22. January 2011 at 4:47 pm

I don’t see anything wrong with the names of these cars. After all what’s in a name it how it works that matters.Online Advertisement

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30. martin From AUSTRALIA (AUSTRALIA) Wrote on 23. February 2011 at 5:06 am

Pajero is good car and i don’t give a fuck if it simmular to spanish wanker, im driving mitsi pajero and spanish can wank on it )

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31. Pamela Anderson Wallpapers From AUSTRALIA (AUSTRALIA) Wrote on 12. April 2011 at 11:54 pm

My expertise with french is restricted, however I’m fairly positive lacrosse does not imply what you said it does. In Canada, Lacrosse is a sport, which is probably what the automobile is known as after.

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33. Yu-huang not found Wrote on 30. April 2011 at 10:37 pm

Cool list of badly named cars,
Personally I would add to the list the MG Midget.
Who wants to drive a Midget?

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34. karen From PHILIPPINES (PHILIPPINES) Wrote on 03. May 2011 at 6:34 pm

Although the number six car had a bad sounding name, I still think the car looked cute. It is because it has similar looks of suzuki celerio. Gremlin doesn’t sound bad, maybe if they replace the name like AMC Gizmo.

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